BRANDING
Event Brand
Momentum: Leaders in Motion Convention
2025 Convention branding, “Momentum: Leaders in Motion,” drew from Caesars Forum architecture and the event’s energy to inspire action, unity, and leadership across the ALPFA community.
Brand
ALPFA Rebrand
Led ALPFA’s brand refresh to align with a new digital strategy, delivering a modern, adaptable identity for broad community use.
Brand
The Restoration Herd
Developed a grounded, flexible brand for Restoration Herd using a buffalo silhouette and earthy tones to reflect traditional craftsmanship.
Event Brand
2025 Chapter Leadership Summit
Refreshed CLS 2025 branding with modern camp-themed visuals and created the Funny Business logo for a new collaboration.
Brand
Nourishing Narratives
I created a warm, nature-inspired brand for Nourishing Narratives, LLC, blending national park hues and clean typography to reflect the client's love for wellness, storytelling, and the outdoors.
Brand
Spilled Tea Society for Aggravated Ladies
I designed a vintage-inspired, cheeky brand for Spilled Tea Society for Aggravated Ladies, blending sisterhood, sarcasm, and strong visuals into a memorable identity.
Event Brand
Real Power, True Culture 2023 Convention
Developed inclusive event branding for a multi-day ALPFA gathering, celebrating positive change and community connection.
Event Brand
Re{Frame} Your Story 2024 Convention
Re{frame} Your Story was a Las Vegas event for Latino college students and professionals, designed to empower attendees while fostering an inclusive space for people of all backgrounds.
Brand
Fala Mais
Created a vibrant, math-inspired brand for Fala Mais, featuring a Fibonacci parrot and multilingual identity rooted in Brazilian culture.
Event Brand
2024 Chapter Leadership Summit
Created the 2024 CLS convention branding using soccer-style emblems and a phoenix crest to express unity and teamwork.
Brand
Badass Bitches Book Club
Designed a bold, book-inspired identity for Badass Bitches Book Club, using skull motifs and a bright palette to reflect the members.
Brand
Elsewhere Farms
I created a warm, botanical brand identity for a woman- and LGBTQ+-owned farm and natural product line, centered around elderberry flowers and grounded in authenticity and growth.
Event Brand
50th Anniversary ALPFA Convention
I designed the full visual identity and onsite experience for ALPFA's 50th Anniversary Convention, from digital assets to large-scale signage and installations.